In just six weeks the 13th international light art festival GLOW Eindhoven will commence. We have made things easier for our visitors this year through filtering the light projects into routes. With four colours we indicate the categories on the map (Bright Light, New Light, Art Light and Green Light). An extra guide so to speak. To help you find the artistic projects you are interested in, the surprise you want from new light technology or spectacular projections to just blow you away.
Bright Light - the ultimate WOW effect
With Bright Light we indicate the projects that are truly huge, in size, in spectacle and experience. A prime example of Bright Light this year is the work by the Portuguese artists collective Ocubo Criativo on the Catharinakerk. Virtual dancers are part of this video-mapping project. The Catharinakerk is an annually recurring location for GLOW and very popular with the public. The projection on the Lichttoren by Jan Fabel and Dirk van Poppel will be spectacular this year. They are also the makers of the public’s favourite Blob the Bulb from GLOW 2017.
New Light - talent and experiment
This category is a continuation of the development of what was previously known as GLOW Next. The New Light projects are much more co-productions between artists, partners and students. New innovative works that have been combined along the GLOW route and are no longer concentrated in a single location. What also makes New Light unique is chatbot ‘GLOWIE’, a robot that replies in words and with light. GLOWIE has been especially developed for GLOW together with the Greenhouse Group. The chatbot combines chatbot technology, voice command and light art based on your emotional state-of-mind, inspired by the latest watch designs of Swatch. GLOWIE will see the light for the first time in October during Dutch Design Week in Eindhoven.
Art Light - artistic
Art Light is the purest form of light art from which GLOW originated. The original GLOW logo from 2006 literally included the values ‘light in art & architecture’. These are the light art works that are simply beautiful and wonderful, with an intrinsic depth and aesthetic. A good example of this is the light installation ‘Caleidoscope’ by Tamar Frank. Four columns under the viaduct that create a play of light and shadow in a rotating rhythm.
Green Light – socially and environmentally aware
These are projects focused on sustainability, environment and social awareness. These values are incorporated in the light art projects. This year we will be showing this with the project Light Market created by Lucas Maassen and Margriet Craens.